Tabloid headlines, “scares” and “threats” cloud real issues in Geelong fluoride controversy

 

25 June 2009

 

On 22 & 23 June, Geelong and national media were struck with a blitz of tabloid headlines like “Fluoride extremists strike again” (G Advertiser 23/6) and MP Michael Crutchfield equating opposition to fluoridation with “terrorism”, before any investigation was even underway.

    Even ABC television focussed on the sensational and entirely forgot to look at the underlying community angst that has been unresolved for the last four years.

    Of course the BAFF organization deplores violence, or threats thereof. But we don’t yet know the story of what really happened, and too many parties were quick to act as if the allegations were all true, before any investigation or findings. The headlines were mainly about allegations of a bomb threat to Barwon Water, a water bottle with a nasty message on the lawn of an MP, and then a Geelong Advertiser editorial that described nasty emails by people opposed to fluoridation.

    But what has been overlooked in all this?

(1) The fluoride decision was forced upon the Geelong and Surf Coast communities despite the previous election promise of  “the community will make the decision”. Broken election promises and denials of democratic process hurt communities.  (2) Several dramatic, fluoride side-effect sufferers in this region are being denied any protection by Barwon Water or the local MPs.  (3) Very strong scientific evidence of long-term harm caused by using fluoride water has emerged in recent years, been highlighted by the world’s most prominent scientists, but recently distorted and ignored in the community messages coming to Geelong from the Department of Human Services.  (4) Journalists have forgotten that bomb hoaxes and such threats have been used around Australia many times to discredit legitimate community organizations protesting issues, for example, in the massive Coode Island chemical explosion in 1991.

 

To expand:

  1. Prior to the 2006 state election the government promised Geelong that the ‘community would make the decision about fluoride’. Health Minister Bronwyn Pike said fluoridation was “not on the agenda” and would only occur with strong community support and she was aware there was strong community opposition. Lisa Neville wrote constituents that fluoridation could not go ahead unless it was called for by the community, something that has not happened. Ian Trezise said to meetings and individuals that he would stand up to make sure it was never forced on to the community, but he did not stand up. Perhaps only Michael Crutchfield has been true to his word since he always ridiculed the community wish to be not fluoridated, and he never indicated that he supported a democratic process.

    Communities become fractured, damaged and angry when treated the way the Barwon region has been treated on this matter. The United Nations in its ‘International Covenant on Economic, Social & Cultural Rights’ declares a Right to Health. In the explanatory material on this Right it speaks of the need for communities to be involved in developing the health programs and be partners in implementing them. Indeed, the Victorian government claims to follow “Health Promotion” principles which means that communities develop and feel ownership of health programs. Enforced fluoridation of Geelong and the Surf Coast has been the exact opposite. It has been forced on the community from the top down, with the community voice stifled.

    There was never a poll or even meaningful consultation. There was merely a sham consultation, in which several business and health organizations were approached and asked to make a call for fluoridation. They accordingly did so, which merely meant that about 60 people, the board members of those groups (like Barwon Health and Committee for Geelong), had signed something supporting fluoridation. Meanwhile, a hastily put together 3000 community signatures, with full personal details, on individual letters of Non-Consent to fluoridation, were sent to Barwon Water and utterly overridden by the water authority and then the Department of Human Services and Health Minister. A clear message was sent to the community that “what you want is not important in this”.

    Little wonder there is community dismay and outrage about this matter. Little wonder that so many young people now do not even bother to vote: “why vote if this is all we get for it?”

    The victim of the fluoridation fiasco is our sense of community and community spirit.

 

  1. When the Dutch legislature banned processes such as water fluoridation in the mid-1970s it followed the large medical trial of fluoride side-effects headed by Dr Hans Mooolenburg. They found that a significant proportion of people were made sick by fluoride in the water, even though it was easy for most doctors to overlook or miss that the stomach pain, skin rashes, mouth ulcers, exhaustion and fatigue could quickly be alleviated by several days of totally avoiding fluoridated water, followed by continual avoidance of the toxic irritant. <click here for report>

    In Geelong there are a number of well known such sufferers. Some are here because Geelong is their ‘safe haven’ with Melbourne being fluoridated.  Ms Elaine Valentine is a particularly dramatic such ‘fluoride sensitive’ patient, whose illness can be life-threatening if she accidentally uses fluoridated water, or products made with it. Her story was briefly publicized on the Channel 7 show Today Tonight (1st August 2005), and then in the Geelong Advertiser on 22/6/2009, the day of the ‘bomb scare’ headlines.

    Ms Valentine’s side-effects, when she slips up in her fluoride avoidance, are severe asthma attacks, outbreaks of skin ulcers that take a long time to heal, and extreme fatigue. She has testimony of a Melbourne specialist and local doctors that she suffers this condition. She has made extensive representations to the Victorian Chief Health Officer Dr John Carnie, Health Minister Andrews, and Barwon Water for special consideration and a supply of safe water for herself if Geelong is fluoridated. After being strung along for most of the last year she has now been denied any help by all of these officials. Presumably because they know that there are a number of other sufferers, just as there are in Melbourne, and it would be too costly to recognize them and help them.

    Ms Valentine is a much-loved Geelong identity who does Edna Everage impersonations at community events, and is regularly seen striding the streets (when she is well) delivering the Geelong News in her neighbourhood. She has very little money to work out a fluoride avoidance system when full scale fluoride water is in her taps over the next few weeks. She is fearing for her life and safety. She already avoids all food that contain fluoride. She is stocking up on bottled pure water, and will even have to shower with these bottles of water, or drive an hour or more to a country location to shower!

    

  1. The campaign by BAFF Inc. to stop fluoridation has obviously always been a lawful, peaceful and generally scientific one. One of BAFF’s main activities has been running public information forums, debates and scientific presentations. A number of times the forums have featured international scientists and Australian experts such as Dr Andrew Harms, a former Australian Dental Association president. BAFF has regularly invited the Health Minister and Chief Health Officer to attend these meetings and take equal time to present their arguments FOR fluoridation on the stage. Invited them to debate and defend their claims in the proper manner. On every occasion the fluoridation officials have found excuses and reasons why they could not or WOULD not attend.

    The evidence that fluoridated water harms many consumers is well summarized and documented in the International PROFESSIONALS’ STATEMENT to END WATER FLUORIDATION, which is now signed by over 2,500 science and health professionals. The signatories include the Nobel Prize winner for Medicine (2000), professors of dentistry and medicine, and Australia’s former Federal Health Minister, family doctor Doug Everingham. See this STATEMENT on the homepage of  www.fluoridealert.org  the science-based website of the International “Fluoride Action Network”.

 

  1. In the flurry to create sensational headlines about “Anti-fluoride extremists”, Geelong and national media appeared to forget that there are many Australian examples of “scare campaigns” about local protesters being revealed later as hoaxes.  The Coode Island chemical explosion of 1991 is one such. Local residents had formed a group to try to get their potentially dangerous facility moved. The gigantic explosion and fire that sent flaming metal tanks soaring hundreds of metres into the air, and poisoned the atmosphere for kilometres around, was found to be due to maintenance negligence of the company. BUT, in the immediate media excitement of the event the PR company for Terminals Limited circulated the rumour that local activists might have committed sabotage. This was what most media picked up and ran with for weeks, and the police had to treat it as serious. No evidence for it ever appeared. When the investigation was complete a year later, and Terminals was found fair and square to be to blame, there was little publicity. The local community protest had been effectively silenced and Terminals had their way and stayed on the same, close-to-residential site.

    In a political battle between loggers and conservationists in Gippsland, 1995, Police Superintendent Haldane received information that pro-logging interests might conduct a sabotage incident in an attempt to discredit the conservationists. He circulated this in a memo to all police which is publicly available -  http://www.sourcewatch.org/images/a/aa/Haldane.pdf  

    Tasmanian Bob Burton’s book “Inside Spin: The Dark Underbelly of the PR Industry”  http://www.sourcewatch.org:80/index.php?title=Inside_Spin:_The_Dark_Underbelly_of_the_PR_Industry

describes many such incidents. The book is described as “A blistering critique of the largely hidden role played by the public relations industry in Australia, Inside Spin reveals how corporate and government spin doctors invisibly influence just about every news story we read, see and hear. Winner of the 2005 Iremonger Award for Writing on Public Issues.”

    Government spin doctors have been doing a masterful job for the last three years in presenting highly biased and misleading information to the Geelong community about fluoridation being proved “safe and effective”.

    Geelong and national media should keep these possibilities strongly in mind when handling the all-too-quick snappy criticisms of citizens who oppose fluoridation by commentators with a vested interest, such as local MP Michael Crutchfield.

    The investigation of the so-called bomb threat and death threat have only just begun, may or may not come to anything, and certainly have come to no findings yet. Yet Michael Crutchfield has made no secret that he had come to his own findings by the weekend of 20/6 and 21/6, before anything had even hit the media.

    A local commentator, Mrs Sandra Camm, pointed out Mr Crutchfield’s all-too-quick pointing of the finger in her letter to the Editor of Geelong Advertiser, 24/6. Crutchfield had a word with the Editor and Mrs Camm has now been officially banned from ever publishing anything in the Geelong Advertiser or its subsidiaries, ever again. The power of government over media, in this instance, is frightening.

 

David McRae

acting editor of  www.baff.org.au